A strategic advisor and futurist, Simon has extensive experience and knowledge of the UK food to go sector, having been an operator for 15 years (THF, Hilton, Albert Roux, Pret A Manger), a marketer & developer for 5 years (Compass), and then in market intelligence (Allegra Strategies, MCA) for the past 17 years, including creating and leading MCA.
He launched his first report on 'The Future of Foodservice 2030' in 2019, analysing macro-trends, drivers of change and socio-economic factors, providing long term forecasts. His latest report identifies the new market dynamics and landscape of the industry, along with a vision for the market in 2030.